CHARACTERS

RAFA:

He is an ex-pimp, and ex-trafficker of women for prostitution. For more than 30 years he has worked in the world of clubs and knows all its ins and outs.

A world full of neon and glamour, which triumphs over the premise of a peculiar idea: women are not people, they are something else.

JUAN:

He’s a history teacher at a high school. He is guides his teenage students through innocent questions to the stereotypes that we have assimilated as if they were immutable ideas. Who could have created the Venus of Willendorf? What are the male nipples for? Students through those classes experience the contradictions of a society that has not yet assimilated the egalitarian ideas.

ABEL AZCONA:

He is an artist of recognised international prestige. His artistic work is a constant revisit to the attempt to connect with that mother who abandoned him at birth. Collaborate in the play «letter to the father» of Kafka with the actor Javier Godino provokes in him some inspiration and decides to undertake the impossible search of his biological father. Finally all this anxiety will be channeled through a new performance called «Parents.»

XAVIER:

He works in an advertising agency and receives two assignments at the same time. On one hand, design a campaign for a facial cream for men. On the other hand, articulate a campaign strategy to avoid gender violence. He will meet with his team of creatives to decide which is the best way to deal with this double challenge.

TREATMENT

Rafa is an ex-pimp full of contradictions trying to leave the mafia of prostitution. The trigger that marked a before and after his ideas was when he started asking women «How are you?» instead of «How much money did you make tonight?»

In this process of remorse and transformation, Rafa receives the call of a former partner to whom he has to help, as the moral code and his sense of honor tells him. Getting out of the mafia of prostitution is not easy, not just for women. Rafa will return to the club but this time asking difficult questions what will put his partners in great moral dilemmas and him in a risky situation against the things he denounces.

Our second protagonist, Abel Azcona, performer artist, is the son of a prostitute who abandoned him at birth. All his artistic work revolves around abandonment. Kafka’s «letter to my father» causes a new twist to his quest and begins to question who his father is and how he could reach him. Both characters represent the victim and the perpetrator of a mentality, the double sexual morality, that allows to coexist initiatives and campaigns for the equality with the market of the prostitution. That mentality that naturally privileges men take advantage of the situation of vulnerability of women. We will discover little by little that it is not so clear who is the victim and who the perpetrator in this complex network of interdependences.

A group of teenagers attend a history class in which Juan, the teacher, is guiding them towards the awareness of the imperceptible machismo that affects our lives.

And this brings us to Xavier, who runs an advertising agency. He is commissioned to create two campaigns for which he will have to take on contradictory arguments in a matter of gender ideology. This sparks a great debate between your team. And little by little they will become aware of the extremely important role that the media acquire by socializing their audience.

These plots illustrate several faces of a mentality in which the social order was based for centuries: patriarchy. Through interviews with several expert men we will delve into the origins, causes, consequences, prerogatives of the patriarchal system. And above all, we will reflect on the price that the men themselves have to pay to meet the social expectations that are imposed on them.